Boost Your Sales Via Effective PPC Ads
Pay-Per-Click PPC management services are a comprehensive process of overseeing the PPC strategy and ad spend of your company. You can delegate your PPC campaign to an in-house team or let a leading agency like Margaux Agency handle it.
At Margaux Agency, we have a proven record of running successful PPC campaigns for fitness centers, gyms, yoga studios, and pilates studios. The purpose of Pay-Per-Click PPC management services is to create and optimize your PPC campaign, which, in turn, can bring a wide range of benefits to the table.
Google underlines the significance of PPC management services with the following stats.
- Companies can generate $2 income for every $1 spent on Google Ads
- Search ads help boost brand awareness by 80%
- Millennials like to click on products featured in online ads
- Prospects who make a click on an online search ad are 27% more likely to make a purchase
Since they have already browsed and read about you once, another glimpse of your brand can tempt them to revisit your site. Make them convert and proceed with a purchase. What makes this service work is that it targets only those users who have shown positive interactions with your fitness studio so it’s likely to generate more sales.
Step 1 | Start with Research & Strategy Development
Do your analytics show a large segment of users on social media? We can market your products and services on popular social media platforms and engage them. Incorporate your online ad into the newsfeed or social hangouts for your target demographics and enhance your brand reputation in an extremely shareable environment.
This is an extended form of remarketing, where we adopt a long-term approach. Our consultants will build a long-term campaign that displays relevant offers and information to your customers over a specific period.
There are limitless opportunities—you can check results with different messaging, engage in story-telling, and aim at diverse sequences based on the behavioral activity of your online visitors.
Display advertising presents your ads on all the Google partner sites on the web. This service is unique because it enables you to advertise to your preferred demographics. For instance, if you run a gym, display ads to online users taking an active interest in fitness.
What type of results can I expect?
How much traffic can I expect?
How many conversions can I expect?
However, it is important to note that there are external factors that impact conversions that we do not control. This includes the price, product quality, website destination, and market you are competing in.
Isn’t it expensive to advertise on search engines like Google?
We recommend our clients to consider the average lifetime value of a customer for their business. Once you understand this, identify the maximum you are willing to spend to acquire one customer. With an experienced paid search manager, we believe we can help you acquire customers at a profitable rate over time.
How long are the contracts?
Are there any setup fees?
Who will be working on my account?
How will you learn my business?
How will you create ads that fits my business?
Do I have to provide you with content for advertisements?
Your paid search manager can develop unique advertisements that fits your brand. We have access to stock photography, simple design software, as well as relevant news sources. We can use this to develop advertisements to engage your audience.
Will you monitor the ad campaign to make sure we do not waste any money?
In addition, your paid search manager will be optimizing your campaign as time progress. In most situations, we are running A/B split tests in your ad campaign. This is the process of testing multiple variations of your ads, and the audiences for the ads. By testing different combinations of ads, we are more likely to identify areas of efficiency.
Elizabeth Crouse, | ÉLEVÉ Health