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Online Events During Social Distancing

Online Events During Social Distancing

The term “social distancing” has now been upstaged by “self-isolating”, “quarantine”, and “lockdown” as the entire WORLD has been encouraged to stay inside in order to prevent the spread of COVID-19. Although times are hard, there is no shortage of tools to connect us. Now more than ever is an opportune time to strengthen your community by engaging your audience with virtual events!

Tips on How to Write a Good Blog Post

Tips on How to Write a Good Blog Post

Are blogs necessary for your website? Yes! Have they become outdated? No! Blogs are quite literally one of the most innovative and interactive methods to communicate with your target audience.  Writing can be frustrating, but we're sharing tips on how to writing a...

The Beginner’s Guide to Local SEO

The Beginner’s Guide to Local SEO

Thinking about local SEO matters: it enables us to find local businesses we’re looking to visit in person. Our local SEO guide will help you be more easily found by people situated nearby. 

5 Steps to Building a Personal Brand That Stands Out

5 Steps to Building a Personal Brand That Stands Out

Building a personal brand from scratch is daunting. Take it from me, I know. Sometimes, it’s thrilling and other times it’s downright mentally exhausting. Your personal brand should always be authentic and deep-seated. After all, it is about what you do, how you do it and why you do it. 

Instagram Engagement is Declining

Instagram Engagement is Declining

The decline has been a little sharp since May. In April, it was 1.54%. In May, it dropped to 0.9%. Earlier in the year, it was 1.1%. Fashion influencers took a hefty hit, going from 4.3% in February to 2.4% in June. Instagram users and marketing agencies have taken notice and voiced their concerns.

5 Elements Your Business Website Needs

5 Elements Your Business Website Needs

Good web design seems like it should be straightforward, but there are a few elements that are absolute necessities that many novice designers overlook. Here are 5 Elements Your Business Website Needs to be profitable. Navigation Panel User-friendliness is critically...

Characteristics to Look for in a Branding Agency

Characteristics to Look for in a Branding Agency

Competition is tough. With so many businesses online, it can be hard to cut through the clutter and gain enough visibility to stand out from the rest. Working with the right branding agency in Los Angeles can help your brand and business get consumer...

How Proper SEO Can Boost Revenue

How Proper SEO Can Boost Revenue

  Use Proper SEO to Boost Revenue Search Engine Optimization, or SEO for short, is an extensive domain that is growing with each passing year. This is due to of the large amount of content available on the internet and the extensive competition to be the first in...

What does “Branding” Entail for Your Business?

What does “Branding” Entail for Your Business?

What does “Branding" Entail for Your Business? In today's competitive marketplace, you need to create a unique brand image for your business. Differentiation is critical for a business not just to earn above-average profits, but to survive the competitive onslaught....

How to Write Effective Engaging Web Content for Websites

How to Write Effective Engaging Web Content for Websites

Content is the most important part of any website. High-quality content is crucial to the success of any website in order to retain visitors and have a high ranking on search engines. Good content is what sets your website apart from the masses and delivers the right message into the hearts and minds of your customers. The success of your website is determined primarily by its content.

10 Reasons Why WordPress is Better Than Squarespace

10 Reasons Why WordPress is Better Than Squarespace

Since 2003, when WordPress came in the picture of content management systems (CMS), it has been a favorite of designers and developers. WordPress offers a wide range of opportunities for its users to customize their pages and websites. However, they are not alone. Does Squarespace actually compete?

Branding for Interior Designers (Quick + Easy Ways to Develop Your Brand)

Branding for Interior Designers (Quick + Easy Ways to Develop Your Brand)

Branding for an interior designer is as important to the designer as it is for the local furniture store down the street that is best known for its’ swanky room collections, or the high-end design firm across town that is known for their chic, albeit sometimes wild tastes. Establishing your brand is going to be what sets you apart from the competition and grow your business by leaps and bounds.

PPC Ads | Look Beyond Top Metrics

PPC Ads | Look Beyond Top Metrics

Your call-to-action (CTA) determines which sales funnel would be better for the potential customers because it’s never “one size fits all”. You have to set a specific line which your users can follow and you have to test it out and ensure that it’s working well before you launch the campaign.

Optimize Your Website for Voice Searching

Optimize Your Website for Voice Searching

A brand is created by the way customers perceive your business. Building a good brand value can lead to numerous benefits. Better brands outsell better products. In the present world where monopoly doesn’t exist, branding helps you mark your territory among the competition.

Google Posts Available to Most Small Businesses

Google Posts Available to Most Small Businesses

Until now, Google only allowed a few celebrities, film studios & sports team to post social media style update about their activities directly to Google’s search results pages. But now even local business owners will be able to update their activities.

11 Reasons Why Branding Your Business Is Important

11 Reasons Why Branding Your Business Is Important

A brand is created by the way customers perceive your business. Building a good brand value can lead to numerous benefits. Better brands outsell better products. In the present world where monopoly doesn’t exist, branding helps you mark your territory among the competition.

Ultimate Entrepreneur SEO Guide

Ultimate Entrepreneur SEO Guide

So, you thought SEO is a simple game of choosing the right keywords and your website would show up among the top search engine result pages? The notion could have been true if Google, Bing and other search engines worked as you wanted them to. Sadly, they don’t.

5 Signs you need a new website

5 Signs you need a new website

What is the most important component for your business to be successful? Yes, you guess it right; it’s your website. A website of any forum reflects what the hub is all about and how it is doing.

FACEBOOK WILL START TO INCLUDE ADS IN THE MIDDLE OF VIDEOS

FACEBOOK WILL START TO INCLUDE ADS IN THE MIDDLE OF VIDEOS

They are now going to play Video ads in the MIDDLE of the video. Yes, you read that right. Facebook will play ads after a user has watched at least 20 seconds of the video to ensure maximum engagement rate. They will also share a mammoth 55% of the profit with the publishers, same as the YouTube.

7 Instagram Tips for Real Estate Agents

7 Instagram Tips for Real Estate Agents

When it comes to real estate, local marketing is among one of the most crucial tools that you simply can’t overlook! Yes, skills and dedication are a must, but you must utilize technology for your benefit. I’m talking about social media, specifically Instagram, and it’s power as a great local marketing tool.

Seo Made Simple

Seo Made Simple

There are numerous components for improving your website rank on the search engines when it comes to SEO. Keywords, tags, image tags, inbound links, internal link structure, site structure and design, visitor behavior, and many other offsite are some of the elements that determine your website’s ranking on various search engines.

6 Warning Signs Your Branding Isn’t Working

6 Warning Signs Your Branding Isn’t Working

Take some time and think about your strategy–What are your goals? What are the end and short term objectives? How do you plan on increasing engagement? If you are unable to answer these questions, you probably don’t have a strategy at all.

4 Easy Ways to Find Your Target Market

4 Easy Ways to Find Your Target Market

You should know your targeted people through searches they make, websites they visit and apps they install. Uncover whatever they are doing in the digital world to know about their nature better.

4 WAYS TO CREATE A STRONG ONLINE PRESENCE FOR BRANDING SUCCESS

4 WAYS TO CREATE A STRONG ONLINE PRESENCE FOR BRANDING SUCCESS

Every single successful entrepreneur asks the question, “Where are they hanging out?” when trying to connect to their ideal client. They try to experiment using almost every trick in the book. From styling photos on Instagram to sharing scopes on Periscope. The newest thing out is something to try. They try to do new things just because doing something that everybody else is doing seems to work for others. But before you dive into those platforms, think about your first impression. How does your website size up once they click your link?

EPISODE 5: FROM FASHION BLOGGER TO CREATIVE ENTREPRENEUR WITH BETH JONES

EPISODE 5: FROM FASHION BLOGGER TO CREATIVE ENTREPRENEUR WITH BETH JONES

Today my guest is Beth Jones of B.Jones Style. She is what you would call an OG fashion blogger. But, today, she’s more than that. Beth’s journey into the fashion blogging world, began in 2007. The type of work she’s doing today has changed a lot since her fashion blogging days. Today, she’s an interior design consultant, a stylist + a content creator.

Being a Lady Boss: 6.25 Paper Studio Owner Abbey Fowler

Being a Lady Boss: 6.25 Paper Studio Owner Abbey Fowler

I’m super excited to feature another entrepreneur here for you. I met Abbey of 6.25 Paper Studio years ago when I had my wedding invitations studio in Long Beach, Paper Cut Industries. We met on Twitter & when she had a trip out in California, we met for lunch. It was great + it always was such a great time to remember the support we had for one another in our businesses. It’s so awesome to see how Abbey’s business has grown to include a storefront and employees.

Modern Construction Company Branding

Modern Construction Company Branding

Concept construction company brand identity, logo design and marketing materials. With our inspiration board we found we wanted to create a logo that felt isometric in connecting with structure & depth. Then, we wanted to chose a modern color palette.

Why You Should Brand Your Wedding Business

This full branding package really pushed Isabel’s business to another level. She created a strong identity with clients and the conversions of prospect to client really took off. Branding your wedding business creates a professional image that will attract the right clients.

Entrepreneur Interview: Leslie Christen

Entrepreneur Interview: Leslie Christen

My relationships helped with my branding. I made sure to become friends with PR companies, Magazine Editors and influencers in the community. They intern helped to launch my brand and get great articles and collaborations along the way. I am true grateful for my relationships and I will do anything to protect them.

Brand Identity + Website Design for Entrepreneurs

Brand Identity + Website Design for Entrepreneurs

My specialty is brand identity, things creating an intentionally designed logo, color palette, packaging + more. All of these things are most successful for your business with a strategy, & I’m all about it. Together we can create a unique brand identity + strategy for your business. With all those elements, I create self-hosted WordPress websites for clients. WordPress is great because you can make changes as you need to.

002: Being a Creative Girl Boss Interview with Noel Besuzzi

5 Productivity Apps To Get Shit Done

Not only do small businesses owners spend most of their time on their phones, most people in general do. Having the right tools in the palm of your hand can make you more efficient & definitely more productive.

Design and Branding Classes for Modern Entrepreneurs

I created the concept of FLOCK years ago with my previous business, Paper Cut Industries. Now, I’m bringing it back to life. There are so many modern entrepreneurs out there that I want to help. FLOCK will offer a variety of classes for modern entrepreneurs ranging from design (like creating your own graphics for your website or blog), to branding & social media.

BRANDING FOR LOS ANGELES LANDSCAPE ARCHITECTURE FIRM

BRANDING FOR LOS ANGELES LANDSCAPE ARCHITECTURE FIRM

We had an awesome project on Branding for Los Angeles Landscape Architecture Firm, Ecocentrix. Complete branding for Ecocentrix complete with a new visual identity & printed collateral. Ecocentrix is a Los Angeles based architecture firm that artfully interacts with nature by thoughtfully manipulating natural & constructed form.

BEING BOSS: HOW TO FAIL THE RIGHT WAY

BEING BOSS: HOW TO FAIL THE RIGHT WAY

One of the hardest realization about being an entrepreneur is that you are bound to fail. But don’t let that discourage you! As an entrepreneur you will be challenged & need to change your mindset on how to think about “failure”. To succeed, you must fail.

Custom Website Confetti Background

It's really the little things, isn't it? I worked with the ladies of Lucky Day Events Co. & created a custom WordPress confetti background. Lots of falling confetti that goes perfectly with their branding.

Custom Illustrations for Branding Postcards & Note Cards

Custom Illustrations for Branding Postcards & Note Cards

I loved working on this project. The ladies over at Lucky Day Events Co. were launching their new business website and wanted some additional branding elements. We met & discussed ideas about who their brand was and the elements that would help bring it all...

DESIGNING A BUSINESS PLAN FOR YOUR CREATIVE BUSINESS

DESIGNING A BUSINESS PLAN FOR YOUR CREATIVE BUSINESS

A written business plan is your game plan. It guides the business you in the direction you want to take it and displays how things are going to work. You can make it look as pretty as you want, but it must be a very legible document. Cover page & other details are all up to you, but it doesn’t need to be fancy.

5 Signs you need a new website

MONDAY MANTRA: GET IT GIRL

Lately,  I have been very self-reflective. When starting a new business, it really pushes you to ask questions about everything. Where do you want to take this venture? How are you going to get there? What is it going to take? I love this sort of push though, because...

FACEBOOK WILL START TO INCLUDE ADS IN THE MIDDLE OF VIDEOS

Branding Tip: How to Handle Negative Feedback

Whether you are asking a friend from yoga class what she thinks of your new logo or asking your sister how your paleo cookies taste (bleh!), everyone has an opinion. When asking others about your work or especially your own brand identity, take it all in & breathe.

DESIGNING A BUSINESS PLAN FOR YOUR CREATIVE BUSINESS

New Modern WordPress Website Design

I hope you enjoy perusing my site & find some fun details. My mission with the Margaux Agency is to help other modern brands and creative entrepreneurs get-it-together & really knock out an amazing brand through a fresh logo & new website.

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